/demand-generation

Demand Gap Analysis Strategy & Outreach Customer Retention Digital Approach Adwords & PPC

Brand Momentum

Established on digital demand acceleration

With accelerated digitization of customer trigger points and decision journeys rightsizing demand generation tactics is crucial – now more than ever. Here, the real goal is not to sell but to inform and educate the prospects, in a clear and concise way, as they begin their sales journey.

Accordingly, the 2021 and beyond demand generation and planning process needs a digital-all approach to maintain brand-awareness, loyalty, and business momentum.

Focus on digital-channels and connecting there at a human level.

Customer voice at the core of the brand and its marketing function.

Adjusting business value proposition to be aligned with shifting expectations.

Our Approach

Three steps to nudge demand

Pursuing name and brand recognition to seek impactful connections with audience while identifying their pain points and helping you reach your prospective customers is our primary motto.
A three-stepped process educate, engage, and intelligently let them be empowered to chose value proposition. We take this to the next step eyeing long term retention and not just one-off demand generation.

Our Demand
Generation Map

Awareness

Consideration

Decision/Retention

The Awareness To Decision Journey

Our Tools

Meet your audience where they are

The most effective way to generate demand for your products and services through a digital window is to focus on tools. TALKD helps you to do the same with a market-specific strategy channeled across two effective mediums – Google Adwords and Pay Per Click.

Personalized Messaging To Generate Interest & Traffic

Create brand awareness and reach Sales Qualified Audience across different platforms. Our awareness campaigns are strategically designed to grab attention of your prospects, through purpose-driven and personalized messaging and meaningfully crafted inorganic outreach. Generate traction and get a in-stream of qualified leads.

Inorganic Outreach To Bring Relevant Leads

  • We structure your Adwords account into different ad campaigns and ad groups for better reach of your business.
  • From creating specific PPC campaigns to managing them – we define the outreach parameters and make sure campaigns are effective.
  • We analyze the performance of your account to make necessary adjustments for optimizing your campaigns.

Consulting To Bridge The Gap Of Demand And Sales Growth

Sales Growth isn’t just pillared on the effectiveness of your sales strategy and the efficiency of your sales team. You need to focus on your target market to create the necessary demand of your offerings and solutions. We analyze your market and prospect mindset to ensure you are leveraging the rights steps to generate that demand.

Case Study

Real-world success stories

Campaigning For The Solution
Suite Of An IT Giant

Know More

You focus on what you do best – create value

We Do The Groundwork